Atelier DURDAN news

Suggest one of the primary attractions of your products is the quality of the production process most obviously demonstrated in the perfectly executed high polish. Without that extraordinary polish there is really no reason to purchase your razors. Your company,, like exotic sports GT manufacturers, shouldn't compete on price and volume as it not your competitive strength. Racing to the bottom in price and quality is ill advised just as moving manufacturing to China would speed production, lower costs and increase profit. Also, once one cheapens a product within the line to achieve volume, one can never recover the brand exclusivity, perception and reputation sacrificed.

How do then explain why Wolfman, Blackland, etc. offer different levels of polish/finishes at different price points? More options equates to more customers in my view.

Suggest one of the primary attractions of your products is the quality of the production process most obviously demonstrated in the perfectly executed high polish. Without that extraordinary polish there is really no reason to purchase your razors. Your company,, like exotic sports GT manufacturers, shouldn't compete on price and volume as it not your competitive strength. Racing to the bottom in price and quality is ill advised just as moving manufacturing to China would speed production, lower costs and increase profit. Also, once one cheapens a product within the line to achieve volume, one can never recover the brand exclusivity, perception and reputation sacrificed.

How do then explain why Wolfman, Blackland, etc. offer different levels of polish/finishes at different price points? More options equates to more customers in my view.

I could respond very thoroughly to this post but other vendors did not solicit opinions. The response was directed to AD specifically as they had so asked, was polite, measured and reasoned.

I participated in the La Faulx passaround on another shaving forum. The razor I tried was polished stainless steel with the "Classic" (smallest) blade gap. The high polish and swooping lines made it a gorgeous work of art. I ordered one after I sent the passaround razor on its way. 

The reason I ordered it was not its beauty, but how well it shaved for me. It was the best razor for me that I've used to date, and I've had several high-end razors that are popular among wetshaving hobbyists. For the price of the La Faulx, I expect it to be beautifully-polished and near-perfect. I look forward to owning and using this beauty. But I also see the appeal in Atelier DURDAN offering the same razor in less expensive finish options for people who want the design and performance but a lower price point.

I'm delighted to announce that we will shortly be offering our new machined finishes for sale. In the past, such finishes were not an option due to the pronounced machining marks left by our machines. However, thanks to the acquisition of a new machine and improvements to our machining processes, we have managed to achieve a truly exceptional result.
I would like to stress that our company, consisting of Chloé and myself, is not aiming for large-scale production. Our level of bespoke customization simply doesn't allow us to scale up production massively. However, we are considering the possibility of offering non-customizable models from stock in the future, in order to meet wider demand.
To give you an idea of the beauty of these finishes, I'd like to share with you some photos of pieces made using this new technique. You'll be able to appreciate the level of detail and precision that characterize these creations. I promise to show you more next week.



We are pleased to inform you that this new finish will be available on our website from Friday June 9. We look forward to introducing you to the exceptional quality and finish of these machined pieces, which will enhance your living space.

We would like to express our gratitude to our loyal customers, who have been a source of inspiration to us in our constant quest for improvement. Your continued support encourages us to push the boundaries of high-end craftsmanship, while remaining humble in the face of our passion for our craft.

Hello traditional shaving enthusiasts,
We're delighted to announce that, after several weeks of hard work and fine-tuning, our new machined finish is now ready for production and addition to our range of available products. But that's not all!
We're also introducing a basic polished version. This finish retains the unique traces of machining, but adds more shine and highlights to your shaver.
These two new finish options will be available on our brand-new website. We invite you to visit it from tomorrow 09/06 at the following address: www.atelier-durdan.com
For a sneak preview of our new machined finish, you can watch our demonstration video here: https://www.youtube.com/watch?v=n_g3y-vVCG8
We look forward to hearing from you!

We're delighted to announce that we're ready to launch our latest shaver, Vestige. This shaver will be available in three materials: stainless steel, titanium and brass. What's more, all the finishes from our workshop will also be offered. Like our previous model, La Faulx, Vestige will offer three levels of aggressiveness corresponding to different blade exposures: 0 mm, +0.05 mm and +0.1 mm. Testing is underway, and we look forward to sharing the results with you.

The on-sale date is scheduled for Wednesday June 27. Stay tuned for more information and photos in the coming days. We're also planning a "pass around" in the month following the launch, offering you the chance to try out our latest Vestige shaver.
Join us this Wednesday, June 27, on our website to be among the first to own the Vestige shaver. Stay tuned for more photos and information. We look forward to sharing this new product with you and providing you with an exceptional shaving experience.

If you have any questions or require further information, please don't hesitate to contact us. Thank you for your continued support!

The Atelier DURDAN team

https://atelierdurdan.com/en

Hello everyone,
We're delighted to announce that our latest addition, the Vestige razor with GEM blade, will be available for purchase tomorrow, June 28, 2023.
With impeccable quality, exceptional handling and an unrivalled shaving experience, the Vestige is the centerpiece of any traditional shaving collection.
See you soon, and happy shaving to all!





https://atelierdurdan.com/en

Here is a video presentation of our expedition, enjoy !
https://www.youtube.com/watch?v=qdVuX1GGouI

Wow! Nice job. Thanks for sharing!

Here's a Le Maurice mix: left in polished premium titanium, center in sandblasted stainless steel and right in sandblasted copper.