(01-03-2019, 10:22 AM)Razordude Wrote: Enjoyed reading the thoughts above concerning a perceived slowdown on BST as suggestive of a potential decline in our appetite for more stuff...
I’ve tapered a bit, mostly to better consider what I like in soaps and AS’s. Particularly from a scent standpoint (been burned a little on reviews of stuff I found awful smelling), in order to minimize new mistakes.
I’m still adding a razor now and then, but not at the original pace. There too, I know what I require now, and not every thing is as beckoning as it once was.
For me, I bought to enjoy. So, I’m taking time to savor and enjoy...instead of simply chase more.
All that said, new blood is the lifeblood of any enterprise’s growth. To keep this thing flowering, there have to be new subscribers.
That’s going to mean younger shavers weaned away from cartridge systems...and THAT means price.
That cohort is VERY cost conscious, and needs value AND logical reason to switch.
When/If they do...there needs to be a much bigger selection of high quality, low cost tools to begin with.
$300 DE razors and $100+ brushes aren’t going to sell to these would-be converts.
We’re talking about Karve quality for under $20 kind of stuff.
Yes, I know...but THAT is what keeping the hobby filled with new arrivals is going to cost. It isn’t the shave “experience” you’re competing against INITIALLY.
It’s the cost of a cartridge razor that’s the target.
And...as WE know (lol)...there aren’t any real savings if we’re only looking at pricey DE gear...
However...once the magic happens, and the bug bites...
JMO.
Great response razor dude. New bodies does seem to be key and your assessment of price I think is important to garnering new business. It was price that brought me to the table years ago. (But it was the realization that a crappy shave was the issue much more than was price that drove me to change). I believe we can already get a Karve quality shave from a razor under $20 thanks to such places as maggard, Italian Barber, and West Coast in their house brand razors. The razors shave awesome on the cheap. I also believe that these same vendors help by offering low cost brushes ( thank you new gen synth) that perform far better than the old school tweezerman badger that weened many from canned foam. Fact is, there is a method to shaving correctly that has not been taught for decades. Perhaps the best way to assure our favorite artisans and vendors have a growing customer base is for us fathers to spend time in front of a mirror showing our sons how to get it done. Shaving correctly, as we have all learned, is more than "slather and scrape" and learning proper prep and technique through trial and error is a daunting task. A mentor removes that barrier. To date I've helped my 4 sons and one son-in-law to shave better. Interestingly the ladies also swapped and used soap/cream, brush, and DE. The ladies might be the more appreciative as they truly are in it for savings and have all mentioned that they no longer push blades past usefulness due to cost because DEs are cheap. Additionally I've helped coworkers and friends to find better shaves. Some continue with carts but most find value in DEs. All see improvement when leaving canned foam. Although I've offered DFS as a reference library, none to my knowledge has created an account or visited for that matter. I will assume that in the shaving world, our dedication to a better shave makes us the weirdos. So at least on my front, the old school shaver number is growing although we will not see them introducing themselves or visiting the BST here on DFS. I suspect there are many others like them.